Potential Problems Created By AI Agents
While AI agents have a lot of potential, they also present challenges and potential problems that include ethical concerns, technical challenges, security risks and societal challenges. Let’s look at some of the challenges that could be created by AI Agents. Ethical...
What Are AI Agents?
The latest big thing in AI is the “AI Agent”. I first learned about these about six months ago. Over the past couple months, I’ve spent time learning more about AI Agents, how they function, and have built several myself, which made the potential of these things very...
What are Webhooks?
Online, applications need to constantly communicate and share information to function. While APIs (Application Programming Interfaces) are a common way for apps to do this, they often rely on a process called "polling" which can be inefficient and negatively impact...
Building A High-Converting Landing Page
A high-converting landing page is the key to converting leads. When a potential customer sees your ad, clicks on it and ends up on a related landing page, you want to make sure that page has all of the ingredients needed to convert. A landing page is a standalone web...
What is cURL & What is it Used For?
cURL, which stands for "Client URL," is a command-line tool used for transferring data to or from a server. It supports a wide range of protocols, including: HTTP HTTPS FTP SMTP And many more It is a versatile tool that works across various operating systems,...
What is Technical SEO?
In digital marketing, technical SEO often takes a backseat to the less technical things like content creation or social media management. However, it is a very important part of a successful digital marketing strategy. Technical SEO ensures that search engines can...
Trying To Get Back into Posting After Long Hiatus
After about a two-year hiatus, I'm trying to get back into regular routine updating my blog and YouTube channels. Over the past couple of years, we moved back to Ohio from Florida, and I've been busy with work, so I had to cut a few things due to lack of time. Now...
How to Use a Custom Domain Handle on The Bluesky App
On the Bluesky app, you can use a domain (yourdomainname.com) as a custom handle if you own a domain name and have access to the server that handles the DNS for it. Setting this up is a relatively easy process but it SEEMS difficult thanks to the terminology and the...
What is ROI?
ROI stands for Return on Investment and it is a metric used in business to measure how profitable an investment was. If you invest money in advertising calculating your ROI will tell you whether it was a good investment and you can use that data when deciding on...
What is Marketing Operations?
Marketing Operations (MOps) is a function within a business that is responsible for managing the processes, data and technology used to market a product or service. The objective of a marketing operations team is to ensure data accuracy, scalability of systems and the...