by Tom Broadwater | May 31, 2022
CMS stands for Content Management System and it is a software application used to create, manage, and modify content on a website without writing code. The website you are on right now is powered by WordPress which is technically a blogging platform but it can be used...
by Tom Broadwater | May 26, 2022
Why is a tracking pixel called a pixel when it just looks like a bunch of code? Someone asked me this question a couple weeks ago and I figured others might be wondering to, so here’s an explanation. The reason is the tracking process involves the work of a...
by Tom Broadwater | May 25, 2022
JavaScript is a programming language used alongside HTML and CSS to create interactive elements on a web page. It’s been around since 1995 and can be found on almost every website. Here are some examples of website features you’ve probably seen that use...
by Tom Broadwater | May 24, 2022
Core web vitals are a set of Google metrics that help developers determine the experience users have on a web page. Generally speaking, if you’re core web vitals are good, your user experience should be good. There are separate vitals for mobile and for desktop...
by Tom Broadwater | May 23, 2022
Technical SEO is the process of analyzing and improving the technical performance of your website (How well it works). How a website functions can can impact search ranking and user experience. If pages load too slowly or the site contains broken links, ranking can...